Health Science CTE Summer Conference 2019

Sarah Weise is the CEO of award-winning market research agency Bixa and the author
of #1 bestselling book, InstaBrain: The New Rules for Marketing to Generation Z. Over
the course of her career, Sarah has conducted cutting-edge customer research and
crafted consumer-facing experiences for over 100 brands including Google, Capital
One, PBS, and Real Warriors, to name a few. She is passionate about delivering
forward-thinking products that are captivating, magical, and radically intuitive. Sarah
lectures at Georgetown University's McDonough School of Business on marketing
strategy for the next generation of customers and she speaks at conferences
worldwide including Content Marketing Conference, MozCon, Digital Summit, Internet
Summit, and UXPA International.